モバイルCRM

Customized Development of C-Square's Packages

We have assembled an extensive amount of front/backend functions that allows us to build large-scale mobile sites in a short time.
We also provide a feature to track basic statistics such as carrier and model information as well as UID-based advanced statistics such as a performance analysis of your content policy, site member activity, and changes in device trends.
We can respond to all of your needs, flexibly adapting to your business model and site strategy even in a package due to our past accumulated experience with many customizations.

System Overview
System Overview
1

Compatible with all 3 carriers(au, Softbank, Docomo)

Mobile Contents Platform for docomo, au, and SoftBank
  • Member Tracking Analysis
  • Organic integration of content and system functions realized by control tags such as the access controller
  • Auto-login, transition branching by customer attributes, and personalized functions such as a unread contents lists
  • Contents such as surveys and greeting cards
2

Includes Various Statistics and Segmentation Features

Mobile Statistics/Analytics Tool(CRM)
  • Real time statistics and breakdown of routes of flow for registration, closed accounts, and registered members
  • Analysis and segmentation of login, activity, and reachability
  • Conversion statistics (direct/indirect effect)
3

Full Control over participating mobile devices

Survey for Regular Users/Ranking Feature
  • Control over survey participating models and frequency by individual ID
  • Automatic tally of replies and cross tabulation by gender and other questions
  • Detailed statistics by assigned customer attributes and reporting by static HTML
  • Management function of digital incentives for participants

Mobile Platform functionality

Examples of Dynmatic contents

Dynmatic contents functionality

New contents alert, access control, contents forking, automatic contents update, download, enquete, ranking, log tracking, personalizing, popup, lottery, viral campaign, greeting mail, poll, and recommendation

Mobile statistics

Examples of analytic reports

  • User analysis
  • Device analysis
  • Device trend analysis
  • Login trend analysis
  • Active users trend analysis

Enquete for regular users

List of functions

Examples of analytic reports

System / Solution Advantage
System

Application structure

PLATFORM(STRUTS2/SPRING/IBATIS)

Expansion Model

Design with load distribution logic that supports server expansion with scale-out model.

Solution Advantage

Server sizing / Licence price
Server sizing

1.5 million users scale

Licence price

Server licence

Edition 1st CPU After 2nd CPU
Mobile Contents Platform 3.6million yen 1.8million yen
Mobile Statistics/Analytics Tool(CRM) 4.8million yen 2.4million yen
Survey for Regular Users 3.2million yen 1.6million yen

Customize

Content Creation
The design and creation of content pages as well as download incentives can be quoted separately.

Development of Additional Functionalities
We will provide a separate quote for additional functionalities.

Operation Support
We can take on tasks from operating servers, monitoring systems, or managing master data for statistics.
Operation costs will be quoted separately after we discuss the details.

CRM Achievements

We have vast experience in developing CRM escpecially for the mobile phone manufacturers.

CRM for au Mobile Handset Manufacturers

We built CRM sites for mobile handset manufacturers to systematically encourage the purchase of replacement handsets.
For sites with more than 1 million users, we also built systems that count purchased replacements and functions to update surveys and content, and management screens for numerical analysis.
CRM for SoftBank Mobile Handset Manufacturer

We built a CRM mobile site for a SoftBank mobile handset manufacturer, helping our client to reduce their support center costs by collaborating with customer support and redirecting frequently asked questions about products to their fan site.
Mobile Survey ASP Service that
Support docomo, au, and SoftBank


Survey services in ASP that support docomo, au, SoftBank mobiles and PCs. Security is implemented with issued token logic and triple DES, and system design that guarantees safe gathering of personal information.
Mobile Campaign Site for Major Electronics Manufacturer

Campaign sites for major electronics manufacturers centered around an award function.
Paid Official Mobile Sites that Support docomo, au, and SoftBank

Paid official mobile sites for au and SoftBank. Customized all statistics to improve the conversion rate.
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